In redesigning the desktop checkout flow, several guiding principles were used to reduce friction and build user trust:

• Progressive Disclosure: Each checkout step displays only the information needed at that moment. By segmenting the process into clear stages (Shipping Address, Payment Method, Review Order), users can focus on one task at a time, lowering cognitive load and preventing confusion.

• Strong Visual Hierarchy: Bold section titles, clearly labeled “Continue” buttons, and consistent styling help users easily identify their current step. This consistency reduces guesswork and keeps the experience straightforward.

• Simplicity & Microcopy: Form fields are kept to a minimum, ensuring only essential data is requested. Short, helpful microcopy clarifies what is required in each field, easing anxiety and reducing errors.

• Help & Assistance: A persistent “Need help?” Floating Action Button is placed in the bottom-right corner, making support easily accessible should users encounter any issues.

• Localized Trust Cues: Utilizing familiar Indian payment options (such as UPI and Netbanking) alongside a visible security badge, reassures users during sensitive stages.